Brand Management /
Graphic Design

Enginehawk is a brand born from the passions of fashion and motorcycle safety. With the goal of revolutionising a stagnant and uninspired industry, bringing motorcycle safety to the 21st century.

Utilising cutting edge technology and a rooted history in fashion and PPE, Enginehawk quickly became the fastest growing brand in it’s sector globally.

From inception through to post launch, I helped lead Enginehawk from a visual and marketing perspective, eventually taking over as brand manager. Through use of guerrilla marketing tactics and rapid growth of social channels, Enginehawk gained rapid traction, grossing $1m of revenue in the first 24 hours.